Frugi is all about scrummy, 100% Fair Trade, organic cotton clothing for
babies and kids. They design clothes that children really do love to wear, celebrate childhood through great design, vibrant colours (and cute Frugi characters!)
Formally Cut4Cloth, Frugi have won lots of ethical and design awards and also donate 1% of their turnover to charity. Whether it’s paddling in the sea, splashing through muddy puddles or playing in the park, Frugi clothes are designed to be long lasting and durable – so children can be children!
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